Journey Builder
Build Your Journey The Way You Want.
Meet the Journey Builder: your intelligent, visual canvas for designing and automating multi-channel customer experiences. Orchestrate the complete customer path with drag-and-drop simplicity, ensuring timely and relevant interactions every step of the way.
Build Sophisticated Journeys on an Intuitive Canvas.
Simplify complex processes by visually mapping out your entire customer journey. Our drag-and-drop interface makes it easy to quickly understand how all your communications connect.
Visual Canvas
Use our intuitive drag-and-drop interface to visually map out a customer's path from beginning to end.
Dynamic Flow Control
Easily incorporate rules (like Smart Segments or A/B Tests) and delays to build truly responsive and intelligent pathways.
Easy Multi-Channel Messaging
Seamlessly drag and drop actions like "Send Email" and "Send SMS" onto the canvas to create integrated experiences.
Intuitive Workflow
This new visual tool simplifies understanding connections, moving beyond older methods that relied on non-visual filters.
Power Every Decision with Real-Time Intelligence.
The Journey Builder combines its visual interface with powerful analytics and AI-powered decisions, putting you in complete control of your marketing strategy.
Real-Time Audience Insights
As you build, see the exact number of contacts at each step on the canvas. Live reporting continues even after activation.
Dynamic Audience Updates
Audience size updates instantly when you add new rules or filters, enabling smarter decision-making on the fly.
AI-Powered Decisions
Directly integrates with Smart Segments, leveraging our new propensity filter to create dynamic branches for hyper-relevant content delivery.
Hyper-Personalisation
By identifying the most receptive audience at an individual level, our AI helps you send the right message at the right time.
Deliver Better Customer Experiences and Prove Your ROI.
The Journey Builder is designed for more efficient marketing and clear performance measurement, helping you save time while significantly increasing the impact of your communications.
Better Customer Experiences
Build seamless, multi-channel experiences that react instantaneously to customer behaviour, not just a pre-defined schedule.
Build Efficiently
The visual canvas and clear analytics empower you to build, manage, and optimise complex campaigns significantly faster than ever before.
Proof of Performance
With real-time metrics, you maintain a clear, data-driven overview of what's effective, helping you prove campaign ROI and refine future strategy.